Standout

Finally, a company is looking to change how recruitment is done. Standout Jobs records, edits, and posts company recruitment videos.

Recruitment videos better be the next big thing, rather than yet another job board. This format is exponentially better than job boards because candidates get an idea of what to expect from the start. What to expect from the position, team, managers and company. If there had been recruitment videos from each of the companies I have worked for, I am certain I would not have taken some of those jobs.

Companies really need to jump on this format of recruitment because their current method leaves them and the position indistinguishable to candidates. I often find very similar job postings for similar companies on many job boards. Since most of the jobs and most of the companies appear to be the same, why would (or should) I take a job in Palo Alto when it appears the exact same job and environment and pay rate can be found in San Jose? I wouldn’t.

But if that Palo Alto company created a unique job posting that stood out from the crowed and at the same time had a way for me to see they had a great, relaxed work environment with a knowledgeable and respected team that I wanted to be a part of, then I would take the Palo Alto job, over the dull, generic San Jose one.

The best part of recruitment videos is that even if all companies moved to this format, each video ad will still be unique.

I honestly hope that companies move to this format because it would make the recruitment process, and life much easier, both as a potential candidate and potential fellow employee.

5 Responses to “Standout”

  1. Ben Yoskovitz Says:

    Julio - Thank you for posting about Standout Jobs. I’m glad you like the idea behind video job ads.

    When you write, “even if everyone does them they’re still unique” I think you’re definitely on to something. And, as more companies produce video job ads, we’ll see more variety and creativity being put into them.

    I’m curious - how did you hear about Standout Jobs?

  2. Julio Garcia Says:

    Hi Ben,

    Thanks for stoping by. I came across Standout Jobs when the post “Top 5 Things To Watch Out For In Recruitment Videos” appeared on Digg.

  3. Web Strategy by Jeremiah » Web Strategy Reading, A Roundup, June 20, 2007 Says:

    [...] jobs Nothing says it like Video, it’s human, real, and sometimes entertaining, link via Julio Garcia a talented Web professional in the bay [...]

  4. Lisa Says:

    Another service does this, RecruiTV.com.

    It will definitely be interesting how this goes.

  5. Julio Garcia Says:

    Cool, thanks Lisa. I’ll check that one out.

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